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Communications

UNITED KINGDOM
"Shoulder to Shoulder" in Real Time
By Andrew Mitchell, 09/16/2001

As events in America on 11 September unfolded the world witnessed in real time a tragedy of historical proportions. Someone had grabbed the remote in our lives and changed channels. We were awestruck, in tears and disbelief - firmly placed and captivated in the media. Television, radio, telephones, newspapers and the Internet involved everyone in this tragic and evolving nightmare.

Live on television as the WTC South Tower collapsed the scale of events on the other side of the Atlantic became clear. Speculation on the potential human cost of the attack had started. Reaction to the images being witnessed seemed to have an early theme; as a society of media consumers we are all too familiar with blockbusters such as Independence Day, Outbreak, Deep Impact and Pearl Harbour - the response from many was to say this was "like a movie". Perhaps denial, utter confusion or incomprehension, but as the media fed people more information reality started sinking in. Hours later it was clear the world had changed. Global society at an unprecedented speed had reacted to these acts of terror, if any evidence is required of the impact of technology on society and vice versa - this is it.

Television, the Internet and radio gave 24x7 coverage of the "ATTACK on AMERICA" (Sky News) and "TERROR IN AMERICA" (BBC News), many had coverage from US news channels like Boston's local channel. The nature of this coverage ranged over time from a "confused" relay of images and reports, in depth analysis on the human cost, monitoring the U.S. re-action, "why" and mourning, to a current focus on "who" and "what next". Newspapers have had an important but somewhat lagging role in this digital saga; popular web portals slowed down, some lost service completely, highlighting the shift across mediums.

There have been a large proportion of British casualties from the WTC, so there is a "physical" bond between nations. Though perhaps more profound is the media's role in removing all time and geographic boundaries between these distant lands. Dying moment calls to the London Stock Exchange from the WTC, e-mails from friends and families, heartbreaking stories from victims televised, images of heroic volunteers clearing the devastation. All these it could be suggested are examples of media bonding, in real time, people and nations throughout the world.

Prime Minister Blair addressed our nation and a global audience shortly after the events had taken place, his voice filled with sorrow, shock and disgust. We witnessed raw emotion from President Bush soon after. These two figures had moved from representing "Nation State" to the "state of nations". Fuelled by engaging, explicit, voyeuristic and harrowing media the attention is now turned to waging war on terrorism.

"We are at war with terrorism - What happened on Tuesday was an attack not just upon the United States but upon the civilised world." "We, therefore, here in Britain stand shoulder to shoulder with our American friends in this hour of tragedy, and we, like them, will not rest until this evil is driven from our world." - Prime Minister, Tony Blair

What unfolds now is unclear. However what is clear is that nations, societies, politics, humanity and media are interacting more intensely than at any other point in history. Which one of these has the strongest influence, and how can we use it to deliver a stable, peaceful, and safe world?

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